National Leagues Alliance Announces New Member: Carolina Champions League

Charlottesville, VA (January 13, 2021) – The National Leagues Alliance (NLA) is excited to announce its newest member, the Carolina Champions League.
The NLA is a subsidiary of the Club Champions League (CCL) with a mission to bring like-minded organizations together regardless of its national governing body.

“This is a tremendous opportunity for the Carolina Champions League and all of its members. The NLA and CCL values mirror those of the Carolina Champions League with a heavy focus on player development. This alliance will provide great new avenues for members of both organizations. We are excited about the partnership as we continue to enhance the soccer landscape in the Carolina’s,” said Edmund Walker, General Manager, Carolina Champions League.

Under the NLA initiative, the Carolina Champions League begins a strategic alliance with all other NLA member organizations where it will share best practices, look to create unique competitive on-the-field opportunities for their top teams and clubs, work collaboratively for the benefit of players/families, coaches, teams, and clubs, and connect off the field for professional development.

Effective immediately, the Carolina Champions League will have special access to low-cost, high values events such as The adidas National Cup, adidas Festivals, College Combines, College Showcases, strategic partnerships, and professional development summits.

“The National Leagues Alliance is a magnificent platform to connect like-minded, professional organizations regardless of national governing body. This gives NLA members a chance to really unite on and off the field for the good of the game. We are excited to see the Carolina Champions League join the NLA,” said Brian Kuk, CEO, Club Champions League, Inc.

Through the NLA, the Carolina Champions League and its member clubs will receive access to industry-leading benefits from top global partners such as adidas North America, Soccer.com, Kwik Goal, United Soccer Coaches, SportsEngine by NBC Sports, and more.

“We are thrilled to become a member of the National Leagues Alliance and align with the Club Champions League. Our league mission statement specifically mentions growing the game through

collaboration and values focused on player development. Partnering with another organization that places an emphasis on these core values is a great opportunity for collaboration amongst many of the member organizations throughout our region and beyond,” stated Ahmad Halawi, Carolina Champions League Commissioner.

Jim Kupec, National Sales Director for Soccercom commented, “Connecting with like-minded club and community leaders is important to our brand and the portfolio of NLA strategic partners. Through this amazing agreement, we will help clubs unlock a new set of benefits not seen in the youth soccer marketplace before. Over the past four years we have seen what it has meant to the NLA, CCL, Long

Island Junior Soccer League (LIJSL), its members clubs and its families, and we look forward to seeing it positively impact the Carolina Champions League members starting this year.”

Kwik Goal also becomes the Exclusive Supplier and Official Partner of the Carolina Champions League.

“Kwik Goal is committed to the growth of youth soccer. To see these organizations, unite and come together, to offer one-of-a-kind benefits to its member clubs is inspiring,” said Chris Chico, Kwik Goal.

Southeast Territory Manager.

Founded in 2018, the Carolina Champions League has been dedicated to positively impacting the development of clubs in the region. “We started the Carolina Champions League to allow clubs the ability to create their own identity. We have been committed to supporting the growth of the game in the Carolina’s and in particular, the Charlotte market. The partnership with the National Leagues Alliance will allow us to stay true to our mission and continue to provide greater support to the clubs and players in all areas of North and South Carolina,” stated Nathan Williams, Carolina Champions League President.

The NLA is supported by National Leagues Alliance Ambassadors who have over 50 years of club leadership experience, hold US Soccer National “A” Licenses, and are committed to see organizations grow and succeed.

“There is extreme value in bringing like-minded leaders and organizations together. We have seen exponential growth in value for all parties and their membership. This alliance and collaboration bring youth soccer to a new level. We are proud to align and partner with an organization dedicated to helping its members,” said Darryl Gee, National Leagues Alliance Ambassador.

Additionally, the NLA will hold an annual strategic partnership meeting to discuss and launch new initiatives, network, and learn from each other.


About National Leagues Alliance

The National Leagues Alliance (NLA) is a symbol of strength, professionalism, and collaboration. The NLA was formed by and for like-minded leagues and organizations in the United States who believe in working together to help youth soccer players/families, coaches, teams, clubs, and leagues enjoy competitive matches, collaborate to improve youth soccer on a national level, and save money by receiving “Gold Standard Benefits” through industry-leading strategic partnerships with adidas,

Soccer.com, Kwik Goal, United Soccer Coaches,
SportsEngine by NBC Sports, Sprint, and more!
About Club Champions League, Inc.


Founded in 1997, the Club Champions League strives to activate and accelerate youth soccer development through its club-centric, technical director-driven model. The Club Champions League provides superior competition, offers a player development pathway, and club model for ages eight to twenty-three, and consists of the top youth soccer clubs in Virginia, Maryland, Washington, D.C., West Virginia, Florida, Georgia, and New England.

About Carolina Champions League

The Carolina Champions League was created to help grow the game through collaboration and key value s that focus on player and club development. Centralized locations, coach education standards, and multiple levels of play within the league are a few initiatives that make up the Carolina Champions League. Initially with 8 club members during the league’s inaugural season in 2018, the Carolina Champions League has quickly become one of the fastest growing leagues in the region with 24 clubs and over 200 teams throughout North and South Carolina.

About adidas America, Inc.

Headquartered, in Portland, OR, adidas America, Inc. is a leader in sports footwear, apparel and equipment. The company makes athletic clothing and gear such as shoes, clothing, skis, snowboards and in-line skates. adidas America, Inc. division is primarily a sales and marketing group.

About Soccer.com

Founded in 1984, Soccer.com (part of Sports Endeavors, Inc.) is a family-owned and operated business in Hillsborough, NC. After beginning as a high school class project, today the company is the world’s largest soccer specialty retailer. Soccer.com connects fellow players, fans, coaches and parents to the beautiful game by offering the gear, expertise and inspiration they need to play better, cheer louder and, most importantly, have more fun. The company is committed to growing the game at a grassroots level and outfits thousands of youth soccer clubs nationwide. For media inquiries, contact: Martin North, mnorth@sportsendeavors.com.


About Kwik Goal
Kwik Goal was founded on the revolutionary concept of providing transportable goals that the everyday coach could easily set up and take down. Since then, and over the last thirty seven years, Kwik Goal has become the leading supplier of high quality soccer goals, field equipment and seating to the domestic and international market.


From backyard training to the world’s greatest pitches, and from warm-up to cool down, Kwik Goal offers a versatile line of products essential for every level of play. As an Official Partner to the United Soccer Coaches and a Technical Partner to US Soccer, Kwik Goal knows what equipment you need to take your training to the next level.

About Sports Engine by NBC Sports

Helping the world play smarter and live more, SportsEngine, Inc., an NBC Sports Group company, is the leading provider of sport relationship management software serving millions of coaches, parents, athletes, clubs, leagues, governing bodies, and associations. Leagues and governing bodies across the country also use National Center for Safety Initiatives (NCSI), a SportsEngine, Inc. company, to manage their background checks and safety programs.

Learn more at: www.sportsengine.com, Facebook.com/sportsengine; or twitter.com/@sportsengine.


About United Soccer Coaches
Founded in 1941 and based in Kansas City, MO., United Soccer Coaches has grown into the largest soccer coaches’ organization that serves members at every level of the game. United Soccer Coaches works every day to inspire coaches and ignite their passion for the game so they pass it on to players and others in the soccer community.

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